ABOUT THE PROJECT
Sweet Lavender was a full branding/identity design job, we focused on a romantic and sophisticated feel for the brand language to reflect the products behind the brand.
We created a custom package design to help elevate their products which featured a custom stamped canvas back with double hang tags featuring gold fixtures.
We set a style guide for their Instagram and curated the first three months of posts to help set the visual tone for the overall brand. We no longer handle curation or engagement for this account.
Client /
Joyce + Jahea
Role /
Branding Design
Packaging Design
Social Media Curation
Agency /
Sweet Lavender
Year /
2020
BRAND IDENTITY
We created a full brand identity for Sweet Lavender, this included a primary, secondary, and icon logo design for versatility of the visual brand.
PACKAGING DESIGN
We created custom packaging for their products.
PRODUCT PHOTOGRAPHY
We handled product photography for Sweet Lavender, focusing on marketing images that could be used on the Instagram to convey a lifestyle approach.